(1950) Did your husband invite his clients for dinner at the last minute? Young Sally Gasco (short for "Gas Company") uses her mother's emergency food stash to turn out a hot meal in a very short time - thanks to the gas range!
(1950) Are you spending too much at the grocery store? In this primer on sensible shopping, we learn to read canned food labels and get a glimpse at the mysterious grading system for various products.
(1964) Why is it that every woman must have a mink? Filmed against the backdrop of the 1964 World's Fair's ultra-modern Unisphere and starring Fran Allison, this film conveys the idea that furs are hip, modern and international.
(1965) This film reminds the homemaker of the versatility of lamb as a main course with a variety of delicious recipes. Imagine your children hopefully exclaiming, "Mom, are we having lamb-loaf tonight?"
(1955) So you've spent all this money on the latest appliances, but something still seems wrong. Is it because your water is "old fashioned"? This brilliant film shows housewives how hard water is soiling their clothes, dirtying their children and ruining their hairdos.
(1962) In this SC Johnson short subject, filmed at the stylish NY Airport's TWA Terminal, zany actor Walter Slezak shows women how to tastefully arrange their furniture, care for their house plants and to make goulash with hot dogs.
(1975) This film talks with women from Morocco, Yugoslavia, Spain, Kenya and Sweden about the "modern housewife." The sponsor, Pepsi, positions itself as progressive company identified with the Women's Liberation movement.
(circa 1950s) Travel director, Carol Lane, gives ladies some handy tips for packing a week's worth of clothing in a single overnight bag.
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